BMW has rolled out something truly special for Indian fans of the 3 Series. To celebrate the model’s 50th anniversary worldwide, BMW India has launched two ‘50 Jahre’ Editions one based on the 330Li M Sport and the other on the M340i. What makes them stand out even more is their rarity only 50 units of each will ever be sold in India. Both are built locally at the BMW Group Plant in Chennai and can only be booked online through the brand’s official website.
Special Features, Limited Availability
Exclusivity is the name of the game here. Each car comes with a special “1 of 50” badge, reminding owners that they’re part of a very limited club. These cars are not just about celebrating a milestone, they are about giving enthusiasts something that feels personal and collectible.
What’s New in the 330Li Edition
The 330Li M Sport ‘50 Jahre’ Edition carries a sporty yet elegant character. It gets a high-gloss black finish across the grille, window surrounds, and exhaust tips, giving it a sharper, more commanding look. Inside, the cabin feels premium with carbon-fiber trims, a panoramic sunroof, and a head-up display with navigation support. The focus is clearly on comfort blended with technology, making it an executive sedan that doesn’t lose its fun-to-drive spirit.
Why the M340i Edition Feels Even More Special
The M340i ‘50 Jahre’ Edition leans heavily into its performance DNA. It comes with striking details like gloss-black M badges, sporty red brake calipers, custom wheel hubcaps, and M-inspired design touches throughout the cabin. Even small details like the door pins and key fob carry the special edition treatment, making the car feel truly bespoke. As a thoughtful touch, every buyer also gets a 1:18 scale model of the legendary BMW 3.0 CSL, a car that shaped BMW’s racing history.
Power Under the Hood Remains Impressive
Underneath the cosmetic upgrades, both cars keep their proven powertrains. The 330Li continues with its 2.0-litre four-cylinder engine, delivering 258 hp and sprinting from 0 to 100 km/h in just over six seconds. The M340i, meanwhile, offers a serious performance edge with its 3.0-litre straight-six engine, producing 374 hp and rocketing from 0 to 100 km/h in just 4.4 seconds. These figures make sure the special editions are not just good-looking tributes but also thrilling to drive.
More Than Just Another Limited Edition
What sets these editions apart is the story behind them. For 50 years, the 3 Series has been at the heart of BMW’s identity, representing sportiness, luxury, and everyday usability in one package. The ‘50 Jahre’ Editions are a celebration of that legacy, giving Indian buyers a chance to own a piece of history while enjoying modern performance and comfort. With only 100 cars in total, the BMW ‘50 Jahre’ Editions are rare, desirable, and deeply connected to the brand’s journey over the past five decades. For enthusiasts, this isn’t just about buying a car, it’s about being part of the 3 Series story itself.