Ather Will Launch Family Electric Scooter With Will Compete With TVS iQube

Ather’s all new Family Electric Scooter Details

Ather energy is preparing to launch a new family-oriented electric scooter to compete with the TVS iQube. This scooter aimed towards practicality and is likely to have more room than Ather’s current 450S and 450X versions. The scooter has already been shown off, most likely in prototype form, with an official debut as early as 2024. This is a huge step forward for Ather, which had previously concentrated on its 450 electric scooter. According to the company’s founder, the new scooter would favor comfort above performance, reflecting Ather’s strategic pivot.

Ather Family Electric Scooter Design and Features

Ather Community

Ather’s next family-friendly electric scooter will address space and practicality challenges. With a bigger and broader seat, this scooter is sure to provide a more roomy riding experience. Ather may include a large floorboard ideal for routine activities such as carrying an LPG cooking cylinder. Previously, Ather had patented a maxi-style scooter design with a flat floorboard and extended seat. Instead, insiders say the scooter would have traditional family scooter style, similar to competitors like the TVS iQube. The inclusion of Ather’s 7.0-inch touchscreen is possible, with the option of including the 7.0-inch ‘DeepView’ LCD on entry-level trims.


Ather’s family-oriented electric scooter is likely to provide flexibility in battery options, potentially offering both the 2.9 kWh and 3.7 kWh packs, catering to standard and long-range preferences. However, it remains uncertain whether Ather will introduce an even smaller battery to further reduce the scooter’s cost and increase accessibility.


Ather’s family-oriented electric scooter may start at a price that is comparable to or even lower than the entry-level 450S, which presently begins at Rs 1.30 lakh (ex-showroom, Bengaluru, after FAME-2 subsidy), given the prospect of several battery options and an emphasis on affordability.

Leave a Comment